menu

Topic:

After Earthquake, DC Government Needs Lesson in Social Media

Ever tried to get on Twitter only to find that frustrating white whale floating in a sea of blue with the message that the network is overcrowded and you should come back later? In the social media world, this is known as the Fail Whale. During yesterday’s mini emergency in Washington, when a 5.8 earthquake shook the city and sent scared and confused folks fleeing from buildings, we experienced a Fail Whale on the part of the Washington DC, government. Increasingly, citizens aren’t turning to government officials for disaster management but to one another. And they’re doing it through social media.